Abeille Assurances strengthens its sustainable development strategy by supporting the uses of its employees
A committed insurer and investor for 170 years, Abeille Assurances has placed sustainable development at the heart of its strategy. The group has decided to pursue this dynamic by offering its employees the Forfait Mobilités Durables benefit from Worklife.
The objective: to align the company's actions with the environmental and social context
The transition to cleaner mobility is one of the pillars of the French Law on Mobility (Loi d'orientation des mobilités - LOM). This law is part of a context marked by environmental urgency and profound changes in usage. It is within this virtuous framework that the Abeille Assurances Group has set itself the goal of actively contributing to the greening of mobility for its 2,000 employees.
Through this approach, Abeille Assurances wishes to emphasize its CSR values. Offering a responsible mobility solution also enables the company to meet the expectations of employees who, with the rise of telecommuting, have seen the frequency of their business trips decline.
Worklife aligns with and reinforces the development of our societal values, by offering a solution that is as close as possible to the needs of our employees. It's also a real opportunity to revisit our modes of transport, thanks to an expanded offer.
Nadège Bobenrieth
The solution: Worklife's flexible Sustainable Mobility package
Following a call for tenders, Worklife was identified as the service provider best suited to the Group's needs. "Nadège Bobenrieth, Director of HR Operations, explains: "Because of the suitability of [the] proposed solution to our organization, but also because we listened to them.
Abeille Assurances' teams have appreciated Worklife's ability to simplify administrative, HR and payroll management. Finally, thanks to the implementation of the Forfait Mobilités Durables, Abeille Assurances saw the opportunity to analyze its employees' travel behavior: a means of reinforcing the sustainable development commitments that are dear to the group.
We put out a call for tenders to several service providers. Worklife caught our attention, not only because of the suitability of [the] proposed solution for our organization, but also because of the way they listened to us.
Nadège Bobenrieth
The result: a better perception of the employer brand
If the adoption of the Worklife solution has won over employees, it is above all thanks to its simplicity. With a VISA bank card, employees can finance all their soft mobility-related expenses, like Nadine Jeury, MOA Manager, who uses it to maintain her bike or buy metro tickets on rainy days. Coupled with a mobile application, the card enables detailed tracking of expenses in real time, eliminates the need to pay in advance, and includes the employer's contribution. As an added bonus, users benefit from the partnerships developed by Worklife for their environmentally-friendly travel.
On the employer side, Worklife's Forfait Mobilités Durables solution also meets expectations. Thanks to an intuitive administrator interface, it simplifies operational management and optimizes the efficiency of HR teams.
By aligning itself with Abeille Assurances' CSR values while adapting to employees' needs, Worklife becomes a strategic lever for improving the perception of the employer brand and attracting new talent.